BLG41 – How to market with authenticity in a modern world with Sue Mills

BLG41 – How to market with authenticity in a modern world with Sue Mills

 

 

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Sue Mills from Sassy Marketing started her career in one of Australia’s leading banks. After some years working in the medical industry, she left and took a started a new career. She was happy but not satisfied and wanted to start her own business.

She was successful from a financial perspective, but the hours were killing her. She self-assessed and went back to corporate to learn some important skills.

She then started a family and seamlessly went into her own marketing consulting agency.

Sue shares some great tips for business owners on how to market in a modern digital world.
 

What you will learn in the podcast:
  • What skills she was missing in her first attempt at running her own business
  • The importance of finding your tribe
  • What challenges business owners face when it comes to marketing
  • How to overcome the fear of rejection
  • How to scale a team
  • Prioritisation and focus

 

Links mentioned in the podcast:

 

 

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